Chapter 1: E-Commerce and the New Economy
Chapter 2: Technology Overview
Chapter 3: Law Overview
Chapter 4: Economic Principles Overview
Chapter 5: Firms and Industries
Chapter 6: Households
Chapter 7: The Organization of Markets
Chapter 8: Intermediaries
Chapter 9: New Types of Products and Services
Chapter 10: New Types of Firms
Chapter 11: The Changing Nature of Firms
Chapter 12: Changing Organization of Markets and Payments
Chapter 13: Customization and Bundling
Chapter 14: Pricing
Chapter 15: Marketing and Selling
Chapter 16: Achieving Customer Lock-In
Chapter 17: Managing Intellectual Property Rights
Chapter 18: Physical Products Online
Chapter 19: Digital Products Online
Chapter 20: Financial Services Online
Chapter 21: Skills Online
Chapter 22: Government Policies
Chapter 23: Global E-commerce
Chapter 24: The Crystal Ball
Assorted on India
12 years ago
No comments:
Post a Comment