Ramachandran's The eight laws of artistic experience
1 The ‘peak shift principle’ makes exaggerated elements attractive
2 Isolating a single cue helps to focus attention
3 Perceptual grouping makes objects stand out from background
4 Contrast is reinforcing
5 Perceptual ‘problem solving’ is also reinforcing
6 Unique vantage points are suspect
7 Visual ‘puns’ or metaphors enhance art
8 Symmetry is attractive
Related;
The Cognitive Science of Art: Ramachandran's 10 Principles of Art, Principles 4-10
The science of art: a neurological theory of aesthetic experience
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