Biting the Wax Tadpole? It’s the wacky title of a new book by language enthusiast Elizabeth Little which has Martha and Grant talking about whether Coca-Cola and Chevy ran into cultural translation problems when selling products abroad. Did the Chevy Nova really sell poorly in Latin America because “No va” means “don’t go” in Spanish? You can find more information about it in Dave Wilton’s book Word Myths.
Saturday, March 29, 2008
'Enough money to burn a wet dog'
A Way with Words- an interesting radio show;